We established Cutting Edge Communications towards the end of 2009, to fill the gap in the region’s communication industry. It would grow to become an influential agency that would make a stand and transform the marketing scene in Pakistan.

It became obvious to us that there was a growing demand for a research based agency that would offer its clients targeted communication solutions. It seemed like there was no strategy behind most advertising in the region, as though agencies were just putting out loud, blatant messages that weren’t at all effective. Our Director came from a broad  Marketing background and worked in almost every role within an agency, FM Radio and TV Channels. Gained extensive marketing experience and had a solid business background so he started a  corporate agency. It was fortunate enough to gain a lot of support from friends and strategic partners who shared vision.

In today’s global climate, there’s never been a more critical time to work collaboratively with our partners. Now is the time for agencies to step up their game and come up with targeted, innovative solutions in face of the economic downturn. We have expanded our services so that we are better equipped to reach the consumers, enabling us to offer an array of solutions that will actively connect with them through strategic communication channels. Now we offer specialized services in Interactive Digital Media, Branding, Public Relations, Marketing, Development Communications and Information Technology.

The objective is to connect with the consumer through the most innovative methods based on research. Cutting Edge Communications is the result of an entrepreneurial business model that was established to promote young talent. We are very fortunate to have a team of   talented young individuals with an incredible passion for what they do.


Video production

Audio production

Event management

Brand identity

Graphic designing

Digital production and animation

Printing services

Social media  management

Web development

Our Process

Planning     Development   Execution  

At CEC, the entire process of planning, developing and executing media campaigns are done by a highly skilled team of professionals using the best of their expertise. Deliberate planning and tentative sketching is done in order to obtain eminent rendered results.

The development procedure is carried out by working precisely on the designed plans using all the top notch mediums including visual designing and co positioning, sound design, graphic design and digital media tools.

The final execution is done under the supervision of qualified professionals using all the  relevant modes of execution including print as well as digital mediums.